Trends, Innovationen und Digitales aus der Lebensmittelbranche

Chief Marketing Officer, CMO (m/f/d)

Beginn: 01.08.2019

Anstellungsverhältnis: Vollzeit

Berufserfahrung: Direktor/in (Bereichsleiter, VP, SVP etc.)

Ort: Wiesbaden

Kontaktdaten / Ansprechpartner: Anna Baumeier


About Us

We are one of the leading brands for fitness food in Europe and want you to join us on our mission to make the world a healthier and happier place. Our ambitious and international company already serves a variety of European markets.
You will be part of a fast-paced environment and work with cross-functional teams in our new offices next to a nice park in Wiesbaden, Germany.

Your Responsibilities

As our Chief Marketing Officer / CMO (m/f/x) you will be responsible for setting the strategy and executing the plans across all marketing channels for our European markets: DACH, Italy, France, Spain and Poland. This is a newly created role with a large scope to really demonstrate your creativity and digital expertise to accelerate our company’s revenue growth.

  • Plan and execute our Influencer Marketing Strategy in close cooperation with our Founder & CEO
  • Expand and lead our Country Teams with a strong focus on Influencer and Social Media Marketing
  • Utilize the full potential of complementing marketing approaches like Performance Marketing & CRM  
  • Enhance cross-functional collaboration with other teams like Product, Creative, Operations and Customer Service
  • Plan the marketing budgets and continuously improve strategic planning
  • Take ownership for the sales, growth and marketing targets

Your Qualifications

This role requires big picture thinking with meticulous attention to detail – you will need to understand the overall business and influencer marketing strategy, translate that into action plans and guide the team through execution.

  • Passion for people and business leadership, minimum of 5 years experience in leading a large function ( > 20 People)
  • Experience in digital, fast-paced companies, with significant experience in managing B2C marketing budgets and owning a multi-million revenue responsibility
  • Visionary leader with proven communication and negotiation skills
  • Entrepreneurial and results-driven personality that is not only highly analytical but also creative and hands-on in nature
  • Proficiency in English, German is a plus

What We Offer

  • Working for fitvia means taking ownership from day one and giving everything to make a meaningful and sustainable impact
  • Huge growth potential and array of entrepreneurial insights within a prosperous company
  • A once in a lifetime opportunity to be part of the team that makes the world a happier and healthier place
  • A challenging work environment where something new happens every day – Boredom doesn’t get a look in here!
  • A great international team of experts to inspire and support you
  • Plenty of room for personal growth, professional development and high impact
  • The whole variety of our products to pick up from our kitchen shelves

Kontaktdaten / Ansprechpartner: Anna Baumeier


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